In online marketing, if you do not engage the user in time, there is a high probability that he will leave and not buy anything or shelve the purchase. A well-configured auto sales funnel will independently engage and retain customers. You will be able to focus on sales, reduce the time for processing applications and make communication with visitors more personalized. As a result, increase the conversion at each step and sales.
In this article, we will explain how auto sales funnels work and who they are suitable for. If you are interested in people search phone number, follow the link to find out more.
What is a sales funnel and why is it needed
An auto-sales funnel on a website is an automatic promotion of a client using trigger messages from the first visit to the site to the purchase.
That is, the auto funnel independently, without human resources, promotes all site visitors to the purchase - whether there are at least 500 of them per month, at least 5 million. With an auto funnel, when traffic increases, you do not need to hire more employees to work with visitors - everything is done automatically.
She helps:
- increase income per client ;
- retain the client ;
- increase overall revenue;
- reduce the cost of attracting customers;
- reduce customer churn ;
- optimize advertising costs.
An auto funnel allows you to increase sales without hiring additional employees. You only need to set up trigger messages for the auto funnel, and then they will attract buyers on their own.
The auto funnel on the site helps to increase sales without increasing costs.
Let's take a look at how a sales funnel works. A typical manual funnel in terms of customer readiness to buy looks like this:
Sales funnel in terms of customer readiness to buy
For example, in an online store, the customer's readiness to purchase will be determined by the following steps:
- I went to the site.
- I looked at the item card.
- Added item to cart.
- Bought a product.
- Returned to the store again.
An example of a sales funnel in an online store
With an autofunnel, users receive relevant offers at every step with the help of trigger messages and thus move towards purchases.
An automated sales funnel allows you to reduce conversion losses at every step. To learn more about boddy, follow the link.
Who are sales funnels suitable for?
Automated sales funnels are suitable for established online businesses at the growth stage and above in B2B and B2C areas:
- online shopping ;
- product companies - online services or software development;
- online schools;
- infobusiness;
- services.
How to create an auto funnel
To create an auto funnel, you will need the following elements, which you will then combine into a common scenario:
- lead magnets are free materials that a company gives in exchange for an email;
- trial — free trial period — if you create an auto funnel for an online service;
- tripwire - a part of a product or service at a low price - if you create an auto funnel for the service industry, information business and online services;
- main product;
- profit maximizers.
By offering them to users at certain stages, you can turn a simple visitor into a regular customer.